You set yourself a goal to increase your Instagram reach by 9% in eight weeks. You plan to expand your reach by running polls on Instagram Stories, investing in some of your posts, and partnering with influencers. You’ll measure this using Instagram’s built-in insights and track the numbers twice a week. Setting achievable and well-thought-out goals is important to maintain strategic focus and track success. Without goals, your ecommerce business’s holiday social media marketing could be as effective as a lump of coal. 3. Plan your social media holiday content You know what worked last year and what didn’t. You have a smarter goal to achieve this year. By enabling shopping functionality, you make your customers’ lives easier. Now you have to plan your holiday social media content! Plan a content calendar that includes important holidays.
Mark these dates in your calendar.
f you want to run special offers, giveaways Customer Phone Number List or specific events during these holidays, this will help you focus your efforts: Thanksgiving – November 23 Black Friday – November 24 Small Business Saturday – Cyber Week, November 25 Monday – November 27th #GivingTuesday – November 28th Hanukkah – December 20th – December 28th Christmas Eve – December 24th Christmas Day – December 25th Kwanzaa – December 26th – 1 Boxing Day, November 1 – December 26 These are also some fun ones if they fit your brand’s personality: National Writers Day – November 1 Bold Cooking Day – November 8 (Everyone is looking for something unique Holiday Recipes, If you sell a cookbook through an e-commerce store, then this is the book for you!)
Be sure to mark some dates
But that doesn’t mean you can’t have a Afghanistan phone number list successful vacation! You just have to plan ahead and actively share information with your readers between now and throughout the holidays. Decide on a Topic What is your social media holiday campaign about? Spoiler alert: it’s not just about selling books! what happened? Tapping into your customers’ emotions is especially important during the holidays, and storytelling can be the key to tugging at their heartstrings. Therefore, it really helps to have a single idea or theme for your social holiday event. Based on this theme, you can create cohesive and consistent visuals and write content. Within your topic, decide what type of content you want to publish, whether it’s a specific giveaway, contest, promotion, visuals, etc. Need inspiration? Here are 21 great examples of holiday marketing campaigns with creative themes to get you thinking.